Running ads on Amazon is one thing. Making those ads work efficiently without burning through your budget? That’s a whole different game. With more sellers getting into the mix, using built-in tools alone doesn’t always cut it. That’s where Amazon PPC tools come in. These platforms give you way more control, deeper data, and smarter automation to help your products actually get seen and clicked on without just throwing money at the problem.
Whether you’re new to Amazon ads or trying to level up your strategy, this guide breaks down the best tools out there and what they can actually do for your business. Let’s take a closer look.
1. WisePPC
WisePPC offers a PPC management platform built around control, speed, and data clarity. Sellers can handle bulk edits, run deep performance analysis, and tweak campaigns in real time without switching screens or relying on spreadsheets. The platform focuses on removing bottlenecks in campaign management by letting users apply filters, make mass changes, and visualize key metrics with layered historical data. Instead of guessing what works, users can pinpoint underperforming segments and take action based on precise inputs.
One of the more practical aspects of WisePPC is how it blends daily tasks with broader strategic insights. From in-table edits to gradient-based performance highlights, every tool is designed to cut down time spent jumping between menus or exports. Historical data is retained far longer than Amazon’s defaults, giving teams the ability to spot long-term trends. And with real-time monitoring of KPIs like TACOS and ACOS, plus automated recommendations, the platform supports both granular and high-level decision-making. Advanced features like AI-powered bidding and dynamic repricing are also in the pipeline, aimed at further reducing manual work.
Key Highlights:
- Bulk campaign and bid adjustments using advanced filters
- Inline editing of campaign settings from the dashboard
- Gradient color coding for quick performance analysis
- Long-term historical data storage beyond Amazon’s limits
- Multi-metric and segmented chart visualizations
- Real-time KPI tracking with auto-prioritization of weak points
- Data segmentation by campaign type, bid strategy, and placement
- Planned AI tools for smart bidding and automated inventory forecasting
Services:
- Campaign and keyword-level performance tracking
- Bulk bid and budget management
- Real-time ad impact reporting on organic vs paid sales
- Average Selling Price (ASP) and profitability analysis
- Placement-based performance insights
- Long-term analytics across products, ads, and sales
- Centralized dashboard for cross-platform account views
- Automated bid optimization with upcoming AI enhancements
- Multi-dimensional filtering for precision targeting
- Integration and data syncing from Amazon and other marketplaces
Contact Information:
- Website: wiseppc.com
- E-mail: [email protected]
- Facebook: www.facebook.com/people/Wise-PPC/61573154427547
- LinkedIn: www.linkedin.com/company/wiseppc
- Instagram: www.instagram.com/wiseppc
2. Teikametrics
Teikametrics provides an AI-driven advertising platform designed for sellers across Amazon and Walmart. Their system focuses on automating PPC strategy through predictive algorithms that factor in product type, seasonality, and campaign goals. Rather than relying on static rules, the AI dynamically adjusts bids and manages constraints like ACoS limits. This gives sellers more control without requiring them to manually recalculate bids or track shifting trends every day.
They offer flexibility in how users engage with the platform. Whether you’re a solo seller managing ads yourself or a larger business needing a managed approach, the platform adjusts to fit. Alongside ad optimization, Teikametrics also includes inventory forecasting tools and GenAI Smart Pages for listing improvements. Their broader ecosystem ties into social commerce as well, with tools like Hiive that blend influencer marketing into the paid ad workflow.
Key Highlights:
- Predictive bidding based on real-time and seasonal data
- Automated campaign adjustments tied to performance metrics
- Unified AI approach across advertising, inventory, and listings
- GenAI-powered listing enhancement tools
- Support for Amazon, Walmart, and social commerce channels
- Inventory tools for forecasting and restock planning
- Flexible service levels for self-service, managed, or agency use
Services:
- AI-based bid optimization across Amazon and Walmart
- Cross-platform ad performance monitoring
- GenAI Smart Pages for listing content improvements
- Inventory demand forecasting and stock planning
- Creator-driven advertising through Hiive
- Self-service dashboard for in-house teams
- Managed ad strategy support for growing sellers
- Agency tools for client campaign execution
Contact Information:
- Website: www.teikametrics.com
- Facebook: www.facebook.com/Teikametrics
- Twitter: x.com/Teikametrics
- LinkedIn: www.linkedin.com/company/teikametrics
- Address: 1 Lincoln Street, Office 26-114, Boston, MA 02111, USA
3. Scale Insights
Scale Insights is built by Amazon sellers, and that shows in how they’ve prioritized control, automation, and transparency. Instead of a one-size-fits-all system, the platform offers full customization of rules and workflows, down to very specific keyword and bidding logic. You can stack algorithms, set up dayparting strategies, and preview all planned changes before they go live, which gives sellers space to test, tweak, and scale without surprises.
What stands out is how much of the platform is built for speed and volume. You can launch hundreds of campaigns in minutes, split traffic across tiers, and manage bids at a level that’s usually hard to do manually. Performance data isn’t just raw numbers either — it includes profit tracking, trends, and campaign insights that can be sliced any way you want. While the platform doesn’t focus on fluff or visuals, it delivers exactly what power users want: deep control and fast execution.
Key Highlights:
- Stackable algorithms with 200+ parameters for rule creation
- Full transparency on automation logic and historical actions
- Advanced dayparting and hourly performance tracking
- Auto-campaign generation across SP, SB, and SD ads
- Product-level analytics for restock planning and profit tracking
- Competing keyword and duplicate detection tools
- Control over keyword actions by performance windows
- Mass automation setup for scaling campaigns quickly
Services:
- Custom rule creation for PPC automation
- Bulk auto-campaign generation and bid adjustments
- Dayparting tools for hourly ad optimization
- Keyword-level profit and trend analysis
- Inventory restock forecasting per ASIN
- Full audit trail of all automated changes
- Aggregated ad reporting and search term insights
- Strategy templates and behind-the-scenes guides from agencies
- Control for negative keywords, placements, budgets, and more
Contact Information:
- Website: scaleinsights.com
- Email: [email protected]
- Facebook: www.facebook.com/groups/ScaleInsights
4. Helium 10
Helium 10 includes a wide set of tools for Amazon sellers, with their PPC feature built into a much broader ecosystem. Their Ads tool allows sellers to manage PPC campaigns and automate common tasks, but the real strength lies in the way it integrates with product research, keyword tracking, listing optimization, and analytics. It’s not a standalone PPC tool as much as it is a full-suite platform where PPC fits into the larger sales funnel.
Sellers can monitor keyword performance, adjust campaigns, and use performance data to inform listing improvements or keyword swaps. The PPC features may not go as deep on bidding automation or rule stacking as other tools, but they make up for it by tying paid and organic efforts together in one interface. The simplicity of the tool makes it accessible to beginners, while more experienced sellers benefit from the integrated data flow between research, listing health, and ad results.
Key Highlights:
- PPC management integrated with listing and keyword tools
- Automated keyword tracking and performance insights
- Centralized view across ads, search terms, and product sales
- Easy-to-use interface for campaign monitoring
- Built-in keyword research and competitor keyword analysis
- Syncs paid and organic efforts for full-funnel strategy
- Combines listing optimization with ad data for content tweaks
- Performance data includes both organic and paid traffic trends
Services:
- Basic Amazon PPC campaign management
- Keyword tracking with conversion and rank data
- Listing optimization tools tied to ad performance
- Inventory and refund management for operational support
- Product research tools integrated with ad planning
- Customizable dashboards for metrics tracking
- Free tools for keyword suggestions and PPC audits
- Multi-tool access across operations, analytics, and advertising
- GenAI-powered listing and content suggestions
Contact Information:
- Website: www.helium10.com
- E-mail: [email protected]
- Facebook: www.facebook.com/Helium10Software
- Twitter: x.com/H10Software
- LinkedIn: www.linkedin.com/company/helium10
- Instagram: www.instagram.com/helium10software
- Address: 500 Technology Drive, Suite 450 Irvine, CA, 92618, USA
5. SellerApp
SellerApp offers a PPC platform built for sellers, agencies, and enterprise teams that want more control over Amazon ad performance without juggling multiple disconnected tools. The system combines ad automation, profit tracking, and multi-channel visibility in one place. Users can create custom rules, monitor results, and automate routine campaign tasks while still keeping full visibility into performance across ASINs and accounts. The platform supports both self-service and managed service models depending on how much hands-on work a team wants to do.
What sets SellerApp apart is the way it ties advertising efforts back to business outcomes. You’re not just adjusting bids or looking at click-through rates, you’re seeing how those changes affect profit margins, inventory decisions, and the overall growth trajectory. Whether you’re using it to automate ads or run competitor analysis, the goal is the same: turn PPC data into better business decisions, without overcomplicating the process.
Key Highlights:
- Rule-based ad automation with AI suggestions
- Unified dashboard for multi-channel ad tracking
- Profit-loss reporting at campaign and product level
- Keyword tracker and index checker tools
- Custom reports tailored to team or client goals
- Supports both self-serve and fully managed workflows
- Visibility across different marketplaces and account types
- Includes tools for listing quality and product research
Services:
- Amazon PPC automation with custom rule setup
- Managed advertising services for brands and agencies
- Product intelligence and keyword research tools
- Profit dashboard for margin tracking
- Competitor analysis and Share of Voice insights
- Listing optimization support
- Custom API access for enterprise use
- Chrome extension for product and keyword insights
Contact Information:
- Website: www.sellerapp.com
- E-mail: [email protected]
- Facebook: www.facebook.com/sellerapp
- Twitter: x.com/SellerApp_Inc
- LinkedIn: www.linkedin.com/company/sellerapp
- Instagram: www.instagram.com/sellerapp_insta
- Address: 4819 Bryant Mdws Dr, Spring, TX 77386, United States
- Phone: +1-256-363-0567
6. Perpetua
Perpetua focuses on simplifying ad operations through automation and goal-based campaign setup. Rather than manually creating and adjusting campaigns, users define their advertising objectives like growth, profitability, or brand visibility and let the system handle execution. The ad engine then makes decisions around bids, budget allocation, and targeting, aiming to match the campaign’s performance to the stated goal. It works across multiple ad types including sponsored products, video, and display.
The platform’s strength is its balance between automation and oversight. Users can still monitor how campaigns perform, track market share impact, and adjust inputs when needed. Smart bidding adjusts in real time based on context and performance data, while analytics provide insights into how branded and non-branded terms are performing. This structure allows for broad control without requiring hands-on adjustments every day.
Key Highlights:
- Campaigns built around strategic business goals
- Smart bidding that adjusts to conversion data
- Automated execution for sponsored, display, and video ads
- Branded vs unbranded performance tracking
- Insights tied to market share movement
- Daily budget and ACoS control per campaign group
- Supports multiple marketplaces beyond Amazon
- Designed for performance-focused workflows
Services:
- Goal-based ad automation for Amazon and Walmart
- Bidding optimization using contextual data
- Performance tracking across different ad types
- Market intelligence reporting
- Analytics for branded vs non-branded search terms
- Customizable campaign settings and budget limits
- Display and video ad support
- Cross-channel advertising workflow management
Contact Information:
- Website: perpetua.io
- E-mail: [email protected]
- Facebook: www.facebook.com/perpetualabs
- Twitter: x.com/PerpetuaLabs
- LinkedIn: www.linkedin.com/company/perpetua-labs
- Instagram: www.instagram.com/perpetua.io
- Address: 36 Maplewood Ave Portsmouth, NH 03801
- Phone: 1-833-520-0506
7. Advigator
Advigator is built for sellers who want a hands-off approach to Amazon ads without giving up performance. Once a user sets a daily budget and ACoS target, the software handles campaign creation, keyword discovery, and bid adjustments automatically. It pulls in search term reports, monitors conversion rates, and adjusts bids up or down depending on keyword performance. The idea is to simplify campaign management without sacrificing control or visibility.
The platform is especially useful for sellers managing large catalogs, where adjusting bids and scanning reports manually is just too slow. Advigator automates daily tasks like adding new keywords, lowering bids at night through dayparting, and redistributing budgets across ad types. Even though most of the process is automated, users still get full analytics and can monitor spend, sales, and ACoS with detailed breakdowns. It’s a lightweight solution aimed at reducing the time sellers spend inside the ad console.
Key Highlights:
- Full automation after setting budget and ACoS goals
- Automated keyword research and bid optimization
- Hourly bidding adjustments via dayparting
- Campaign creation runs in Amazon Ads console
- Budget allocation by product and ad type
- Visual analytics for tracking ACoS and spend
- Simplified setup with no advanced config needed
- Works for sellers with large and growing catalogs
Services:
- Automated campaign creation and management
- Daily bid adjustments based on keyword performance
- Keyword harvesting from search term reports
- Hourly bid management to optimize for time of day
- Product-level budget control across ad formats
- Analytics dashboard for spend, sales, and ACoS
- Bulk management for large ASIN catalogs
- Easy onboarding without technical setup
Contact Information:
- Website: www.advigator.com
- E-mail: [email protected]
- LinkedIn: www.linkedin.com/company/advigator
- Address: Via Martiri Triestini 9, 20148, Milan, Italy
8. BidX
BidX offers a structured platform for automating and managing Amazon and Walmart ad campaigns. The tool is built around saving time and keeping ad performance steady through automation. Users can either take a hands-on approach using the self-service option or choose managed support, depending on how much they want to be involved in the day-to-day ad operations. Campaign creation is handled through their built-in tools, and optimization is driven by AI that adjusts bids, budgets, and keywords automatically.
They also provide support for display and video ads using Amazon DSP, along with analytics powered by Amazon Marketing Cloud for deeper customer insights. BidX users can access external ad channels like TikTok, Instagram, and Google, creating opportunities beyond just Amazon. The system aims to streamline full-funnel advertising, so sellers don’t have to juggle between tools or keep tweaking everything manually.
Key Highlights:
- Campaign creation and optimization with automation
- AI-based bid and keyword adjustments
- Amazon DSP support for display and video ads
- Insights from Amazon Marketing Cloud for customer behavior
- Optional self-service or managed service setup
- External traffic support from platforms like TikTok and Google
- Hands-on or hands-off strategy options
- Integrated analytics across campaigns and placements
Services:
- Search ad management across Amazon and Walmart
- Automated bidding and budget optimization
- Display and video ad support through Amazon DSP
- Cross-platform advertising support (Instagram, TikTok, Google)
- Amazon Marketing Cloud integration for deep analytics
- Full campaign audit and strategy recommendations
- Self-service platform access or fully managed ad services
- Support for scaling operations across multiple marketplaces
Contact Information:
- Website: www.bidx.io
- E-mail: [email protected]
- Facebook: www.facebook.com/getBidX
- Twitter: x.com/getBidX
- LinkedIn: www.linkedin.com/company/getbidx
- Instagram: www.instagram.com/getbidx
- Address: Gräfenhäuser Str 85b 64293 Darmstadt Germany
- Phone: +49 (0) 6151 152 40 60
9. Jungle Scout
Jungle Scout combines ad optimization with broad ecommerce analytics, offering tools for both new sellers and established brands. While best known for product research and competitive analysis, their campaign management capabilities focus on helping brands get smarter about ad placement, timing, and spend. Through their Cobalt platform, enterprise users can benchmark against competitors, spot market trends, and use real-time demand data to adjust their ad strategies accordingly.
Instead of running ads in a silo, Jungle Scout connects advertising performance to other business data like pricing, product innovation, and shopper behavior. Brands can use this to avoid guesswork and act based on what’s actually happening in the marketplace. The system supports strategic planning across multiple departments, giving teams one place to manage insights, not just ad budgets.
Key Highlights:
- Combines advertising with market and product intelligence
- Campaign optimization tools linked to shopper behavior data
- Performance benchmarking against competitors
- Tools for pricing strategy and elasticity tracking
- Enterprise-level custom reporting and insight delivery
- Mix of tools for sellers, brands, and agencies
- Real-time data to adjust keywords and ad targeting
- Integrated product, keyword, and market research
Services:
- Advertising campaign management and optimization
- Brand monitoring and unauthorized seller detection
- Buy Box analysis and protection tools
- Product research and competitive benchmarking
- Custom reporting for large brands and teams
- Shopper trend analysis and keyword insights
- Consulting support for data-driven ad decisions
- Omnichannel data integration with Amazon at the core
Contact Information:
- Website: www.junglescout.com
- E-mail: [email protected]
- Facebook: www.facebook.com/amazonjunglescout
- Twitter: x.com/junglescout
- LinkedIn: www.linkedin.com/company/junglescout
- Instagram: www.instagram.com/junglescout_
- Address: 328 S. Jefferson St., Suite 1030 Chicago, IL 60661, USA
10. Sellozo
Sellozo focuses on simplifying Amazon PPC through automation and human-managed services. Their platform combines rule-based automation with strategy input from experienced ad managers. Sellers can use Campaign Studio, a drag-and-drop interface, to build and organize their campaigns while the software handles tasks like keyword harvesting, dayparting, and bid adjustments. The system runs hourly performance checks and makes changes based on live data, which helps reduce waste and improve returns.
Their service model is flexible, offering fully managed PPC for sellers who don’t want to do the day-to-day work themselves. Alongside automation, they provide detailed analytics through their ProductVu dashboard. This helps users understand campaign performance at the ASIN level without needing to sort through spreadsheets or raw ad data. The entire setup is designed to handle everything from Sponsored Products to DSP without overcomplicating the process.
Key Highlights:
- Drag-and-drop campaign building via Campaign Studio
- Hourly bid adjustments and dayparting automation
- Keyword harvesting based on performance
- Flat-fee pricing with no long-term contracts
- Dedicated account managers for managed PPC
- ASIN-level performance tracking with ProductVu dashboard
- Budget optimization across ad types and placements
- Support for both Seller and Vendor Central accounts
Services:
- Automated campaign management and keyword adjustments
- Full-service PPC management with human strategy input
- AI-based dayparting and hourly ad optimization
- Sponsored Products, Display, DSP, and Video ad support
- Budget control and ad spend reallocation tools
- Campaign A/B testing and performance audits
- Custom reporting and analytics dashboard access
- Marketplace coverage across North America, Europe, and Asia
Contact Information:
- Website: www.sellozo.com
- E-mail: [email protected]
- Facebook: www.facebook.com/sellozo
- Twitter: x.com/sellozoofficial
- LinkedIn: www.linkedin.com/company/sellozo
- Instagram: www.instagram.com/sellozoofficial
- Address: 17801 SE 6th Way, Suite 100, Vancouver, WA 98683
- Phone: 520-360-3393
11. Ad Badger
Ad Badger provides a PPC management platform focused on automation, daily optimization, and simplifying ad performance tracking for Amazon sellers. It’s designed for those who want to stay on top of keyword bids, reduce wasted spend, and control ACoS without getting stuck in manual reporting or bid calculations. The system handles bid adjustments automatically with a proprietary algorithm, and the platform syncs campaign data continuously to keep performance metrics fresh and actionable.
What makes the tool useful is how it tackles some of the more time-consuming ad tasks. Features like the negative keyword hunter help identify and exclude low-performing keywords, while automatic re-attribution ensures data accuracy by updating campaign results multiple times per day. Ad Badger can work as either a standalone software solution or with support from PPC experts who help with strategy and structure. It’s built for sellers who want a blend of automation and expert guidance without overcomplicating things.
Key Highlights:
- Daily bid adjustments using proprietary algorithm
- Negative keyword automation for ad efficiency
- Auto-sync and re-attribution of campaign data
- Unlimited historical data storage
- Total ACoS and performance reporting by product
- Optional 1-on-1 coaching with PPC specialists
- Designed for all levels of Amazon ad experience
- Includes tools for campaign auditing and keyword duplication
Services:
- Daily bid optimization and campaign syncing
- Negative keyword scanning and automation
- Custom campaign structure support
- Full-service PPC management
- Strategy sessions and live coaching
- Search term analysis and duplicate detection
- Keyword harvesting and ranking optimization
- Visual analytics dashboard with ACoS tracking
Contact Information:
- Website: www.adbadger.com
- E-mail: [email protected]
- Facebook: www.facebook.com/AdBadgerDen
- Twitter: x.com/AdBadgerApp
- LinkedIn: www.linkedin.com/company/adbadger
- Instagram: www.instagram.com/adbadgerden
12. Adbrew
Adbrew delivers a comprehensive PPC platform for both Amazon and Walmart, offering real-time automation, custom rule configuration, and AI-driven insights. The system gives users the option to automate bids, placements, and budgets while maintaining control through manual rules if needed. From basic Sponsored Products to DSP campaigns, it’s set up to manage full-funnel advertising without forcing sellers to commit to one automation style.
One standout feature is the integration with Amazon Marketing Cloud. Adbrew users can get deeper insights into shopper behavior, build audience segments based on AMC data, and apply that information to targeting strategies. For those looking to expand into DSP without high ad spend requirements, Adbrew also provides access to seats and pre-built reports. It’s aimed at sellers and agencies that need flexibility, detailed data, and support for scaling across marketplaces.
Key Highlights:
- Custom rule-based or AI-driven campaign automation
- Supports both Amazon and Walmart ad formats
- AMC integration with prebuilt, no-code reports
- Full-funnel optimization from Sponsored Ads to DSP
- Real-time automation for bid, budget, and targeting
- DSP access without minimum spend
- Audience segmentation using AMC data
- Designed for brands, agencies, and aggregators
Services:
- Sponsored Ads and DSP campaign management
- Custom rule automation for bid and placement control
- Amazon Marketing Cloud data access and reporting
- AMC-based audience creation and retargeting
- Hourly optimization using Amazon Marketing Stream
- Walmart Sponsored Ads campaign automation
- Digital shelf and keyword visibility monitoring
- White-labeled dashboards for agencies
Contact Information:
- Website: adbrew.io
- LinkedIn: www.linkedin.com/company/adbrewio
13. PPC Ninja
PPC Ninja blends automation, full-funnel strategy, and AI-powered creative optimization to manage PPC across Amazon, Walmart, and Google Ads. Their approach isn’t just about adjusting bids or launching Sponsored Product campaigns; they work across different ad formats and use audience targeting to manage campaigns from awareness to conversion. Sellers using PPC Ninja can tap into campaign structures tailored to specific funnel stages, along with localization options for Japanese marketplaces.
The platform also puts focus on creatives that align with Amazon’s AI ranking systems. They offer AI-optimized visuals, videos, and content that improve click-through and conversion potential. Clients can access services like campaign audits, strategy development, listing optimization, and even support for streaming ads. It’s a practical choice for businesses that want ad automation paired with a deeper content strategy and international expansion capabilities.
Key Highlights:
- Full-funnel PPC strategy including top-of-funnel ad formats
- AI-optimized listings and creatives for better ranking
- Focus on Sponsored Brands and Display ads for scale
- Support for Amazon Japan including localization services
- Google Ads for external traffic with Amazon attribution
- DSP campaign support with audience targeting
- Video and custom creative ad production
- Streamlined campaign structure and daily optimization
Services:
- Sponsored Product, Brand, and Display campaign setup
- Custom creative design for Amazon ads
- DSP campaign management and audience segmentation
- Google Ads strategy tied to Amazon conversions
- Japanese localization and PPC support
- Streaming and OTT video ad production
- AI-powered listing optimization
- Campaign audits and strategic performance reviews
Contact Information:
- Website: www.ppcninja.com
- E-mail: [email protected]
- Facebook: www.facebook.com/theppcninja
- Twitter: x.com/ThePPCNinja
- LinkedIn: www.linkedin.com/company/ppcninja
- Instagram: www.instagram.com/ppcninja
14. AiHello
AiHello focuses on custom PPC automation that fits each account. They pair users with a specialist who sets up automations, builds campaigns from selected ASINs and budgets, and keeps things on track with regular check-ins. The idea is simple control without manual busywork.
They automate keyword management and spend control so teams do not chase reports all day. New relevant keywords get added, weak terms get removed, and bids adjust in real time to hourly and daily trends. Clear reports explain what changed and why, so users can tweak goals and keep campaigns moving in the right direction.
Key Highlights:
- Custom automations set up with a dedicated specialist
- Complete campaign creator from ASIN and budget inputs
- Automated keyword discovery, pruning, and negatives
- Real-time bid and budget adjustments by hour and day
- Controls to cut wasted spend and focus on high value placements
- Actionable reports that explain optimization steps
- Scales across clients and marketplaces with simple onboarding
Services:
- PPC automation design and deployment
- Campaign creation and launch for sponsored formats
- Keyword harvesting and negative keyword management
- Bid optimization aligned to account goals
- Budget and placement management
- Regular performance reviews and strategy calls
- Reporting on changes, trends, and restock timing
Contact Information:
- Website: www.aihello.com
- Facebook: www.facebook.com/aihellos
- Twitter: x.com/aihellos
- LinkedIn: www.linkedin.com/company/aihellos
- Address: 100 College St, Toronto Ontario, M5G 1L5 Canada
15. Trellis
Trellis provides AI powered Amazon advertising software that builds campaigns fast and keeps optimization running in the background. They support Sponsored Products, Sponsored Brands, Sponsored Display, and DSP, and can manage campaigns created in their platform or in the Amazon Ad Console. The workflow cuts the time spent on repetitive tasks while keeping key levers in one place.
They surface shopper insights and path to purchase analytics using Amazon Marketing Cloud, which helps teams understand audiences, gateway products, and new to brand growth. Scheduling and bulk operations make seasonal changes easier, and AI optimization adjusts bids and targets at product, category, and brand levels across regions.
Key Highlights:
- Campaign creation and management across SP, SB, SD, and DSP
- AI optimization for bids, targets, and pacing
- Scheduling and bulk operations for faster workflows
- Shopper insights and path to purchase analytics via AMC
- Audience refinement and full funnel planning
- Works with campaigns built in Trellis or Amazon Ad Console
- Data surfaced for quick, practical decisions
Services:
- Automated campaign setup and ongoing optimization
- Keyword and bid management with AI support
- Bulk edits and scheduled workflows for seasonal plans
- AMC reporting and shopper insights
- DSP audience building and activation
- Budget controls at product, category, and brand levels
- Cross marketplace and regional management
Contact Information:
- Website: gotrellis.com
- E-mail: [email protected]
- Facebook: www.facebook.com/GoTrellis
- LinkedIn: www.linkedin.com/company/gotrellis
- Instagram: www.instagram.com/go.trellis
- Twitter: x.com/go_trellis
- Address: 515 Legget Drive, Suite 900, Ottawa, ON, K2K 3G4
Conclusion
Picking an Amazon PPC tool is less about flashy features and more about fit. The right choice matches your goals, your team’s bandwidth, and how much control you want over bids, budgets, and keywords. Some platforms lean into rule based control. Others rely on AI to adjust in the background. Both can work if your campaigns are structured cleanly and your listings are ready to convert.
A good tool should reduce busywork, surface clear insights, and make it easy to act. Look for fast campaign setup, smart keyword harvesting, negative keyword control, bulk edits, dayparting, and reporting that ties spend to outcomes you care about, not just vanity metrics. If you run across marketplaces or use DSP, make sure the platform supports that from the start.